ALEX magazine party

Press Release 

“Everett Publishing, Inc., announced today the official launch party of Alex: The Magazine (, to be held at the trendy Sutra Lounge, in NYC’s East Village (16 1st Ave. / 1st St.).

“We are very excited to unveil the magazine in time for the Holiday Season,” said Alexander Everett, founder and publisher of ALEX: The Magazine, “and are looking forward to a successful launch party and fundraiser for such an important cause.”   

The ALEX: The Magazine launch party will hold a raffle benefiting the Lorenzo Jackson Scholarship Fund (LJF), offering college tuition scholarships for HIV-positive youth. Tickets are $5, with prizes including iPods, digital cameras, spa treatment packages, Puma purses, and other gift packages of makeup and perfumery.  

ALEX: The Magazine offers a sexy and stylish, as well as eco-conscious alternative to current standard-fare urban publications, regularly reporting on the latest ecological trends, social issues, entertainment, health, fashion, and events happening in support of holistic and sustainable living, nationally and abroad.     

Founder/CEO of Everett Publishing, Inc., and Publisher of ALEX: The Magazine, Alexander Everett is a veteran of the publishing industry. Experienced in vast markets of Chicago and New York, Mr. Everett served as the Senior Account Executive for Hartman Publishing, Video Monitor Services, and most recently as Director of Ads for New York Women’s Newspaper and as Business Development Manager for the award-winning New York Press.”

FUSICOLOGY was invited to attend the ALEX magazine launch last night. The two-floors Sutra lounge was packed with people by the time we arrived to join the festivity. Being an eco-conscious magazine, there was a table offering multi-flavored health drinks called Cell-nique. Surprisingly they actually tasted pretty decent. I got to keep a free giant bottle for trying out their product. Other than that, there were free flowing pink cocktails by Novu in champagne glasses, yummy looking munchies, chocolates and free gift bags filled with biore goods and eco-conscious products at the end of the night.

I had also bought a raffle ticket in hopes to win a new digital camera but no luck there. At least my $5 went to a someone else’s education in the end.

The Magazine flyer

The man Alex himself on the mic

The crowd

Cell-nique packed with vitamins. Available in your local natural foods store (ie: whole foods).

Bartender serving up the Nuvo

* I know to need to clean the lens on my camera.


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